What's New in Toronto - Winter 2008 Edition
February 15, 2008
Toronto, ON - In recent months Toronto has been busy gearing up for a peak season, and preparing for another record-breaking year in tourism.  In 2007 Toronto took another step forward as a global tourism destination, welcoming a record 10,660,000 overnight visitors. “Toronto is showing its resilience as a global destination,” said David Whitaker, President and CEO of Tourism Toronto. “In a year when the forecasts started out rather dire, in the end more visitors came, hotel occupancy rose and our convention business continued to be a bedrock for today and the future.”.....Read more »

Special Deals Make for a Weekend of Family Day Fun in Toronto
February 6, 2008
Toronto, ON - Start a family tradition and celebrate Ontario’s new Family Day weekend in Toronto.  Exciting attractions, top theatre and events make for a lot of classic Toronto family moments, for a lot less. Great family package deals include something for parents and kids alike.....Read more »

Record Year for Tourism to Toronto in 2007
January 31, 2008
Toronto, ON - Toronto took another step forward as a global tourism destination in 2007, welcoming a record 10,660,000 overnight visitors. Tourism Toronto’s marketing and sales programs focused on attracting high-value customers, including overseas travellers and major conventions, helping offset formidable challenges such as new passport rules and the rising Canadian dollar.....Read more »

Special block of Grey Cup tickets available for fans to follow their team to Toronto
November 16, 2007
Toronto, ON - A special block of tickets to the Grey Cup Championship is available for people travelling to Toronto for the big game. The block will go on sale Monday morning....Read more »

Toronto set to welcome visitors for another magical holiday season
November 8, 2007
Toronto, ON - This season the magic of the holidays begins in Toronto with Canada’s widest range of shopping experiences to go along with top theatre, winter festivals and classic Toronto holiday moments....Read more »

Toronto woos international shoppers with holiday campaigns in UK and Mexico
September 25, 2007
Toronto, ON - Tourism Toronto announced today two major international awareness campaigns designed to elevate Toronto’s position as a cosmopolitan, stylish destination...Read more »

Tourism Toronto Steps Up Its U.S. Media Relations Program
August 9, 2007
Toronto ON - Tourism Toronto today announced a significant expansion of its media relations program in the U.S. to raise Toronto's profile as a top travel destination.  One of North America's top destination publicists...Read more »

Toronto Set for Jump Up!
July 17, 2007
Toronto, ON – With last week’s official launch of Caribana, Caribbean communities across North America set to discover and re-discover Caribbean flavour in Toronto.  Caribana attracts close to one million visitors and spectators to the Greater Toronto Area. This year for its 40th anniversary, Caribana is expected to draw record crowds...Read more »

Toronto targets high-value U.S. gay travellers
June 15, 2007
Toronto, ON – Tourism Toronto announced today a series of initiatives aimed at strengthening Toronto’s market position as one of the top international destinations for high-value U.S. gay travelers...Read more »

Toronto Revelling in Chinese Culture
June 12, 2007
Toronto, ON – This year Toronto has the foremost largest Chinese cultural experience outside of China, boasting an impressive selection of art, entertainment and culinary wonders. Again this summer, the centrepiece, will be Toronto’s waterfront illuminated with the 2nd annual Rogers Chinese Lantern Festival...Read more »

Toronto Serves Up Summer Adventure
June 8, 2007
Toronto, ON – This summer, new travel packages make Toronto an easy, exciting and affordable summer adventure. One-of-a-kind festivals, major league sports, spectacular theatre, discovery exhibits and family fun start at $83 USD/ $92 CAD for a hotel package including breakfast and admission to a special event... Read more »

Toronto Region tourism growth led by overseas and Canadian visitors
May 3, 2007
Toronto, ON – Tourism across the Toronto region was bolstered in 2006 by record visitor numbers from overseas countries and from within Canada, Tourism Toronto reported today. Growth in these markets helped to offset continued challenges in the U.S. tourism market... Read more »

Tourism Toronto Names International Marketer as New President and CEO
March 21, 2007
Toronto, ON – Tourism Toronto, the Toronto Convention and Visitor Association, announced today that David Whitaker will join the organization as President and Chief Executive Officer, effective April 30, 2007. In this role he will assume strategic leadership of destination marketing and sales for the Toronto Region and to grow the economic and social contribution tourism makes to the region... Read more »

Three More U.S. Medical Associations Choose Toronto for International Conventions
January 10, 2007
Toronto, ON – As the prestigious Professional Convention Management Association (PCMA) Annual Meeting concludes today in Toronto, Tourism Toronto and the region’s convention industry launch a new year of aggressive worldwide sales by announcing three new convention wins and plans to expand the region’s appeal to meeting planners... Read more »

Toronto convention a historic first: 3000 delegates, zero waste
January 8, 2007
Toronto, ON - Canada’s first zero-waste convention begins today as the Professional Convention Management Association (PCMA) opens its 51st Annual Meeting at the Metro Toronto Convention Centre. The convention’s 3,000 delegates represent North American leaders of the meeting and convention industry, illustrating the growing emphasis on green meetings among industry leaders... Read more »

Green Meetings a Natural Fit in Toronto Region
January 8, 2007
Toronto, ON - Toronto is an inspiring setting for “green” meetings and conventions. From a windmill in the heart of the city to green roof projects, the people and businesses of Toronto are committed to environmental responsibility... Read more »

Toronto Welcomes Prestige Meeting of North American Convention Professionals
January 5, 2007
Toronto, ON - Toronto will host the Professional Convention Management Association (PCMA) Annual Meeting beginning Sunday at the Metro Toronto Convention Centre – the first time the conference will be held outside of the United States. The event is one of the prestige meetings in the convention industry and typically leads to significant future meeting business in the host city... Read more »

New Tourism Study Points To Consumer And Trade Shows As Powerful Economic Driver For Toronto Region
November 23, 2006
Toronto, ON - More than 2.3 million people visit the Greater Toronto Area each year to attend a consumer or trade show, according to a new study by researchers with the University of Guelph’s School of Tourism Management. Visitors and show organizers combine to generate direct expenditure of $1.1 billion in the region... Read more »

Three More International Organizations Choose Toronto for Major Conventions
November 9, 2006
Toronto, ON - Tourism Toronto, and its partner the Metro Toronto Convention Centre, have announced three more convention wins for Toronto that will deliver an estimated 11,500 delegates and $10.8 million in direct visitor spending into the Greater Toronto region. These wins, aided by a strong financial commitment from the Ontario government, bring the total value of future convention business secured this year to more than $62 million... Read more »

Tourism Toronto Launches $1M Cultural Enhancement Program
October 27, 2006
Toronto, ON - Tourism Toronto announced today a new $1-million annual marketing initiative to augment the Greater Toronto Region’s cultural tourism experiences. Beginning with spectacular lighting installations for this holiday season, the program was developed to build on the momentum of Toronto’s surging cultural energy and its positioning as global centre of creativity... Read more »

Tourism Toronto names new Ad Agency to carry the Toronto story to the World
September 28, 2006
Toronto, ON – Tourism Toronto announced today that it has named Leo Burnett Canada as its new lead marketing agency working with Starcom Mediavest Group as its media partner... Read more »

Toronto Hosts World’s Largest Gathering of Head and Neck Surgeons
September 17, 2006
Toronto welcomes the American Academy of Otolaryngology - Head and Neck Surgery (AAO-HNS) Foundation, today until September 20 at the Metro Toronto Convention Centre for its 2006 Annual Meeting and OTO EXPO.  The 8,000-delegate event is expected to generate more than $13 million in economic visitor spending throughout the Toronto region... Read more »

Toronto welcomes world to XVI International AIDS Conference
August 11, 2006
This Sunday, the XVI International AIDS Conference will officially get underway at the Metro Toronto Convention Centre (MTCC). Conference organizers expect 25,000 delegates and 3,500 media from around the world to descend on Toronto from Aug. 13 - 18. The theme of this year’s conference is “Time to Deliver.”... Read more »

Toronto Lands Three Major U.S. Based Conventions
July 27, 2006
Toronto, ON – Tourism Toronto and the Metro Toronto Convention Centre (MTCC) announced today that Toronto has won bids to host three new U.S. meeting groups.  Barbershop Harmony Society, Federal Express Corporation, and Federation of Societies for Coatings Technology will host their meetings in Toronto.  The three conventions combined will bring an expected 25,000 delegates to Toronto and generate direct visitor spending of upwards of $25.8 million, including more than 76,000 room nights for Greater Toronto Area hotels... Read more »

Toronto Tourism Strengthens International Team
July 25, 2006
Toronto, ON - Tourism Toronto, The Toronto Convention and Visitor Association, today announced two new appointments to strengthen its international team.  Alice Au has been promoted to Director of Sales, International Meetings and Events, and Grace Ping Huang joins as Manager, China Market Development.  Both are critical roles in advancing the Toronto region as a premier global destination for convention and leisure travel... Read more »

Plans unveiled for second annual Welcome to Toronto Day to salute U.S. visitors to Toronto
July 21, 2006.
Toronto, ON – Tourism Toronto, in partnership with the citizen group United We Are Toronto, today outlined activities that will take place at and during the Toronto Blue Jays-New York Yankees baseball game in the Rogers Centre on July 23rd as part of the 2nd Annual Welcome to Toronto Day to thank Greater Toronto’s American visitors... Read more »

World’s Largest Roller Hockey Championship Rolls into Town
Greater Toronto recognized as international sports event destination
July 18, 2006 
Toronto, ON - Toronto and Mississauga welcome the 2006 North American Roller Hockey Championships (NARCh) at the Hershey Centre until July 30th.  The 20,000-player event, the largest of its kind in the world, is expected to generate direct visitor spending of upwards of $10.3 million throughout the Greater Toronto Area. “Greater Toronto is increasingly attracting major national and international sporting events that drive tourism business to Toronto, Mississauga and York Region,” said Bruce MacMillan, President and CEO of Tourism Toronto... Read more »